JULIETTE ARMAND

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JULIETTE ARMAND,  Personal Professional Skincare

Rebranding, Packaging, Creative Direction, Editorial

2017-2024

Project

JULIETTE ARMAND,  Personal Professional Skincare

Services

Rebranding, Packaging, Creative Direction, Editorial

Year

2017-2024

A periodic table with a twist. In the era of mass-produced beauty, Juliette Armand stands out with its focus on personalized skincare and its strong commitment to RnD. To translate this “skin-centric” concept visually, we gave the periodic table a twist and redefined the brand’s packaging architecture by blending scientific precision with a touch of playfulness. We curated the design of each product series, ensuring consistency through a bold, element-inspired visual system that is easy to navigate and be used by any professional cosmetologist. Now, the brand’s name stands out first, followed by its diverse product categories.

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